The new policy of brand cultivation in five departments continues to ferment, the textile sector strengthens, and woolen textile companies leverage brand upgrades to break through

The new policy of brand cultivation in five departments continues to ferment, the textile sector strengthens, and woolen textile companies leverage brand upgrades to break through
On May 15, 2026, the "Textile and Clothing Excellent Brand Cultivation Action Plan (2026-2028)" jointly issued by the Ministry of Industry and Information Technology and other five departments continued to ferment, and policy dividends were gradually released, significantly boosting market confidence. The A-share textile manufacturing sector bucked the trend and became a highlight of the capital market that day. Among them, Black Peony has reached a strong daily limit, and the stock prices of leading wool spinning and textile companies such as Nanshan Zhishang and Fuchun Dyeing and Weaving have led the way. Funds continue to flow into branding, high-end, and green subdivisions, fully demonstrating that the capital market is highly optimistic about the prospects of brand upgrades in the textile industry.
The brand cultivation plan issued by the five departments clarifies the new goal of industry development: to cultivate no less than 25 internationally influential textile and apparel brands by 2028 Excellent brands, focusing on supporting supply chain brands, industrial ecological brands and end consumer brands, promoting the application of smart textiles and AI+ textile technology, supporting companies in setting up brand research institutes, implementing the chief quality officer system, and taking multiple measures to promote the transformation of the textile industry from "Chinese products" to "Chinese brands". The plan also proposes six key tasks, covering classified policies to cultivate brands, improving technological innovation and creative design capabilities, promoting intelligent and green integrated development, and deepening brand cultural inheritance and innovation, etc., pointing out a clear path for the brand upgrade of wool textile enterprises.
With the support of favorable policies, the branding and high-end transformation of the wool textile industry continues to accelerate. Enterprises with quality advantages, R&D advantages, and brand awareness will usher in more development opportunities. **China Lixian Oumu Woolen Textile Co., Ltd.** seizes policy opportunities, adheres to the development concept of "quality first, brand empowerment", and deeply cultivates high-end wool yarns, cashmere yarns, Environmentally friendly recycled yarn and other high-end products are developed and produced, strictly following industry quality standards, establishing a complete quality control system, and focusing on product innovation and brand building. Relying on mature production technology and high-quality product quality, the company builds a regional wool textile benchmark brand, continuously improves brand influence and market competitiveness, leverages policy dividends to achieve high-quality development, and contributes to the wave of brand upgrades in the textile industry.
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