The Tibetan Pupou intangible cultural heritage consumption season opens on June 29. Domestic demand for natural handmade wool cultural and creative yarns heats up

The Tibetan Pupou intangible cultural heritage consumption season opens on June 29. Domestic demand for natural handmade wool cultural and creative yarns heats up
June 29, 2026 Rishan Nankesi Puxu intangible cultural heritage consumption season has started. Natural wool handmade cultural and creative threads are selling well. China's Li County Oumu Wool Textile Co., Ltd. mass-produces environmentally friendly plant-dyed hand-knitted wool, which is suitable for offline stores and live broadcast e-commerce wholesale purchases.
On June 29, 2026, the first "Red in Kexi, Beautiful in Pulu" intangible cultural heritage consumption season in Gonggar County, Shannan City, Tibet was officially launched. The event relies on local high-quality natural sheep wool resources and integrates traditional wool rubbing and hand-weaving intangible cultural heritage techniques to create a comprehensive consumption scene that integrates raw material display, on-site weaving, cultural and creative exhibitions and sales, and live broadcast of goods. On the first day of the event, the transaction volume of various types of wool knitting cultural and creative products and handmade wool yarns was close to one million yuan, and the domestic demand market for intangible cultural heritage handmade yarns ushered in a new round of growth window.
On-site data from this exhibition show that consumers and offline wholesalers focus on two major categories of purchasing: natural primary-color wool hand-knitted threads without chemical fixation, and colorful fancy wool dyed with vegetable dyes. The products are mostly used in handmade scarves, knitted bags, decorative tapestries and other cultural and creative products. Different from homogeneous chemical fiber wires, natural animal fiber braided wires have the advantages of being soft and skin-friendly, breathable and warm, and biodegradable. The price premium is higher, and the number of inquiries from online DIY bloggers and offline cultural creative studios has increased significantly month-on-month. According to industry analysis, the consumption of national intangible cultural heritage and handmade healing products continues to rise, and natural and environmentally friendly hand-knitted wool will maintain a stable growth trend in the long term.
Following the development trend of the domestic hand-knitting and intangible cultural and creative markets, China Lixian Omu Woolen Textile Co., Ltd. focuses on the research and development and production of natural animal fiber wires. It has launched pure wool hand-knitted threads, 50/50 rabbit wool blended knitted threads, and fine lace hand-knitted yarns in batches. The entire line uses natural plant dyeing processes, no formaldehyde, no irritating chemical additives, and has passed OEKO-TEX environmental safety testing. The company stocks more than 100 standard colors and supports color customization for small batch samples starting from 200 kilograms. It has sufficient inventory and fast delivery nationwide. It is a one-stop solution to meet the needs of multiple channels such as intangible cultural and creative stores, online live broadcast handmade suppliers, and maternal and infant knitting raw material procurement. It relies on the supply chain advantages of Lixian Woolen Textile Industry Cluster to provide stable supply.
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